Custom Publishing
Ski-Snow 2019, Oberson
Context
Everything ski and board fans need! Outdoor buffs ripping down the mountain and carving up snow read every new issue of Oberson magazine with just as much excitement as the last. It doesn’t matter if you’re on skis or a board – there are pro tips on the best gear, the best mountains to tackle, and how to dress for top performance and maximum chic. Plus, don’t miss the ski and snow test results, a buyer’s guide made for and put together by skiers and boarders.
Strategy
Oberson magazine is the most imposing snow sports publications in Québec. It’s also the most comprehensive reference for buying snowboards, skis and boots. All of it, created, coordinated, written, designed and produced by Maison 1608, allows Oberson stores to emphasize the passion and expertise of their teams and secures their place among the top winter sports shops in the Canada.
