
Special projects
Context
Based on Medway’s branding, Maison 1608 used the logo and graphic charter to illustrate all the signage that appears in several of the company’s buildings. The challenge: combining the elegance of the branding with the simple legibility required by commercial signage.
Strategy
The result: clear, precise, and easy-to-read signage, optimizing client flow and perpetuating Medway’s notoriety.