Custom Publishing
From dream to reality
Mandate Background
As a now vital component of Canadel's brand strategy and notoriety, Inspired by Canadel magazine is used both as a sales tool for retailers, as well as a source of inspiration for customers.
Strategy
Within the pages of the magazine, the creations of one of Canada's biggest custom furniture manufacturers are featured in an inspiring, high-end environment that truly reflects its customers. Like a showroom on glossy paper, Inspired by Canadel stands out from all competing catalogs with its polished style, a result of the photo shoots conceived and carried out from A to Z by Maison 1608. From the very first issue, the magazine's contents have been republished in original ways on Canadel's blog and social media.
