Custom Publishing
Celebrate Indigenous pride with the 2021 edition of the Nations magazine
Context of the mandate
For a second year, the Indigenous Tourism Association of Canada (ITAC) has recognized Maison 1608’s expertise in tourism by enlisting us to produce its annual magazine. Guaranteed to ignite readers’ interest in these unique cultures, the 84-page Nations magazine highlights the outstanding contribution of the Association’s members in a high-quality format that celebrates Indigenous communities throughout Canada.
Strategy
With an eye to the future, the ITAC and Maison 1608 decided to create an online edition with added content and blog updates rather than print the magazine like last year. This new version of Nations showcases the drive of Indigenous companies and organizations even in times of crisis, and gives the communities a means to promote their tourist attractions at a time when interest in Indigenous cultures is flourishing.
