Custom Publishing
16.08, Maison 1608
The Mandate Context
Bold, creative, generous: Quebec City has changed a lot over the past few years! To harness this new energy, Maison 1608 launched its own lifestyle magazine in the provincial capital. Great places to eat, shop and go out, a glance at local fashion, interviews with inspiring designers, entrepreneurs and artists, generous celebrity profiles, a cultural agenda, 16.08 is all that and more, in a sleek package with an original and striking layout. It’s Quebec City’s DNA in the shape of a magazine!
Strategy
By creating its own editorial magazine, Maison 1608 has endowed itself with a unique portfolio showcasing the full range of its talent and know-how with respect to magazines and publishing project management. Everything, from ideation to concept, through ad sales, writing, graphic design, photography, art direction, communications, social networks, website and distribution, is handled locally in its entirety by the Maison 1608 team.
